Wednesday, August 10, 2011

Stockholm Fashion Week: Day one - the Rookies

Ready to go, Stockholm Fashion Week kicked off.
Sono pronta, la Stockholm Fashion Week è cominciata.

Monday 8 August, with the catwalk of the 5 "Rookies of the year"*,  the Stockholm Fashion Week officially kicked off .
*"The Rookies" is a fashion scene and a forum with the aim of promoting and support smaller fashion companies and upcoming Swedish designers.

On the catwalk a selection of iconic pieces from the collection of the 5 finalists: Erik Bjerkesjö, Granfors, Obscur, Josefin Strid e Karin Malm. Five different ways of interpreting fashion, linked by the same defined and sometimes provocative style, so typical of the young designers.
I adored Granfors symmetries, the way Josefin Strid plays with the contrast of colors (her long caramel dress with the red belt is absolutely my favorite outfit) and the abyssal back necklines of Karin Malm.

For the record the "Rookie of the year" goes to the duo Obscur because their "creative work shows great courage, a feeling of infiniteness and that everything is possible".

Lunedì 8 agosto è ufficialmente iniziata la Stockholm Fashion Week, con la sfilata inaugurale dei 5 designers del progetto "The Rookies", un'associazione nata per promuovere ed aiutare i giovani talenti svedesi e patrocinata dallo Swedish Fashion Council.

Sulla passerella una selezione di pezzi iconici dei cinque finalisti: Erik Bjerkesjö, Granfors, Obscur, Josefin Strid e Karin Malm. Cinque visioni della moda differenti, accumunate dallo stile ricercato e a volte provocatorio dei giovani designers.
Ho assolutamente adorato i giochi di proporzioni di Granfors, i contrasti di colore di Josefin Strid (l'abito lungo color caramello con la cintura rossa è il mio outifit preferito) e le abissali scollature posteriori di Karin Malm.

Per la cronaca il premio di "Rookies of the year" è stato vinto dal duo Obscur (di nome e di fatto) perché "le loro creazioni mostrano un estremo coraggio e comunicano un senso di libertà e di infinite possibilità". 

Josefin Strid

Karin Malm


Grafors - b side



Jeanine said...

I'm so excited that your blog is credited for the Stockholm Fashion Week! Way to go! I will follow it on Bloglovin :)

lisa said...

Loving stockholm fashion week, makes a nice alternative to other fashion weeks covered. Love the last dress in the first pic stunning!

Don't forget to check out the blog based on on beautiful vintage- would love your comments!

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